Editor’s Note: Today’s post comes from contributing editor Brooks Hudson, a PhD student in history at Southern Illinois University.
The years directly preceding the American “crack epidemic” of the 1980s are worth re-examining. Cocaine was by no means new, and people had been using and sometimes smoking, or freebasing, the drug for years. In the early eighties, however, many cocaine users were well-educated white professionals, wealthy celebrities, or captains of industry. By about 1986, though, dealers began condensing cocaine into “crack” that people could smoke instead of snort. As the perception of people who used cocaine changed from white and wealthy to Black and poor, every aspect of reporting changed, too. We can see this unfold in real time, by tracking news coverage in the New York Times archive.
Hollywood Cocaine
Robert Lindsey’s front-page story “Pervasive Use of Cocaine Is Reported in Hollywood” appeared in the Times on October 30, 1982. It described how drug use had become so widespread that companies insuring movies had begun to amend their policies to reflect drug-related risks. Lindsey quoted an unpublished survey of stuntwomen that claimed more than half of the women asked actively used drugs or knew someone who did.
